Be there for the future of the equestrian industry!

From 7 to 9 February 2026, the global equestrian industry will gather in Cologne at spoga horse – the leading platform for business, innovation and networking.

This is where retailers, manufacturers, start-ups, creators and media come together to discover trends, share insights and explore new business opportunities. Featuring the STABLE VILLAGE, START-UP VILLAGE, E-COMMERCE VILLAGE and DOG VILLAGE – the event provides targeted momentum for continued growth in the equestrian industry. Immerse yourself in an exciting mix of new products, knowledge sharing and high-quality networking.

Join us at spoga horse 2026!

Get your ticket now!

spoga horse VILLAGES and EQUI LIVING special showcase

Two brown dogs with red collars, one lying down and the other sitting on a carpet at a trade show booth with chairs and banners.

DOG VILLAGE:

The new hub for brands, manufacturers and retailers exploring the growing dog market in the equestrian space. Discover products, services and concepts connecting people, horses and dogs.

START-UP VILLAGE:

Creative minds, new business models and sustainable product ideas. The START-UP VILLAGE is the platform for young companies bringing fresh perspectives to the industry.

E-COMMERCE VILLAGE:

The destination for digital commerce. From web shops to payment systems and e-invoicing – retailers find the expertise, connections and inspiration they need for their online business.

STABLE VILLAGE:

Innovative stable solutions, sustainable materials and smart systems – this is where companies showcase what modern stable management looks like.

Trade show booth with 'EQUI LIVING' written on the floor, several people looking at products displayed on wooden tables and barrels.

EQUI LIVING special showcase:

One of the main attractions of the trade fair, EQUI LIVING shines a spotlight on the topics and challenges shaping the industry.

What’s happening on THE STAGE

At the heart of spoga horse, THE STAGE will present a lineup of inspiring talks, keynotes and panel discussions featuring experts, industry professionals and well-known personalities. Highlights like the spoga horse FASHION WALK, TOP INNOVATIONS and CREATOR DAYS bring you the latest brands, trends and stories shaping the equestrian world.