Equestrian sports reimagined: diversity, markets and opportunities beyond the English saddle

Background and objective

The world of equestrian sports and riding styles offers an impressive range of disciplines, from traditional sports such as polo to modern approaches such as vaulting. This panel aims to focus on the diversity of riding styles, concentrating less on the animal itself and more on the disciplines, distribution channels and associated economic opportunities.

Objective:

To highlight new potential in various riding styles and equestrian sports, both in the leisure and competitive sectors.

To inspire all target groups recognise and exploit the opportunities offered by the disciplines from a B2B perspective.

To promote a communicative tone of optimism and opportunity.

Guests

•       Western - Sandra Quade, Geschäftsführerin, Americaner GmbH, Mülheim/Ruhr

•       Voltigieren – Bela Lehnen, Voltigierverein Köln Dhünnwald

•       Polo – Jürgen Schröder, Heisterfeldshof, Bedburg-Hau

•       Island – Kerstin Kogler, Leiterin IPZV-Bundesgeschäftsstelle, Laatzen

Your host: Henning Draht