Press information of spoga horse

spoga horse 2026 is marked by further development. The leading international trade fair of the equestrian industry is introducing the DOG VILLAGE for the first time at the coming event - a new participation format especially for the suppliers of products for dogs. Furthermore, the offer is going to be expanded to include the STABLE VILLAGE, which addresses the suppliers of capital goods.

spoga horse 2026 is once again confirming its role as the leading innovation trade fair of the international equestrian industry. Around 250 applications from 24 countries have already been received by the end of the early bird phase – a strong signal for the international relevance of spoga horse.

spoga horse and the Association of the German Sporting Goods Industry (BSI) are continuing their successful collaboration: The cooperation will be strengthened long-term and strategically expanded.

Record figures for spoga horse 2025: Around 440 exhibitors (+8 percent compared to previous year) from 33 countries and a 5 percent increase in exhibition space +++ More than 8,500 visitors (+10 percent compared to previous year) from 77 countries +++ Four-time Olympic gold medallist, World and European Champion, Jessica von Bredow-Werndl celebrates premiere on THE STAGE +++ Brand-new spoga horse E-COMMERCE VILLAGE establishes itself as the industry's digitalisation platform +++ spoga horse START-UP VILLAGE doubles the number of participants up to 28 companies +++ "next generation" special event focuses on the key question: "How can we get kids riding horses?" - spoga horse sets ground-breaking impulses for a strong equestrian industry

The global equestrian industry is excitedly awaiting its annual highlight: the leading B2B innovation trade fair, spoga horse 2025. Once again from 8 to 10 February the "who's who" of the equestrian industry will be meeting up in Cologne to let themselves be inspired, do business, network and share what unites them all - their common love of horses. The high demand for tickets is already delighting all involved and impressively demonstrates the significance the trade fair has for the industry.

Two-time double Olympic gold medallist, Jessica von Bredow-Berndl as exclusive guest at spoga horse 2025 +++ Inspiring programme items with the dressage icon at the leading international trade fair of the equestrian industry: Highlights on the spoga horse THE STAGE and during the spoga horse CREATOR DAYS

+++ International jury selects the up to 30 best innovations of the worldwide equestrian sport industry at spoga horse 2025 +++ 5 winners receive the renowned distinction spoga horse TOP INNOVATION +++ Apply now – the application deadline is 22 November 2024 +++