The TOP INNOVATIONS for the worldwide equestrian industry

The retailers:

• Arnd Wiegler - CEO Equiva GmbH, Germany
• Christina Møller - family business Horseworld Rideudstyr, Denmark

The influencers:

• Matt Harnacke - model, rider and influencer, @matt_harnacke, Australia
• Bettina Riedinger & Tanja Rittler - influencers, @nativehorses, Germany

The professionals:

• Bram Chardon - international four-in-hand driver, co-owner of the family business "Chardon Paardensport", the Netherlands
• Judy Ann Melchior - Stud Manager Zangersheide and show-jumper, Belgium

General conditions of participation in short

• The product cannot have been on the market for longer than one year
• The product has to be fully developed (no prototypes)
• The product has to differ from other products already existing on the market in terms of its form, appearance, material characteristics, handling and/or technology.
• The product must not violate the laws for the protection of intellectual property or industrial property rights in the widest possible sense.
• The product has to comply with the legal stipulations applicable in Europe and provided that a certification or CE label exists for the product, the submitted product has to completely correspond with the certified product or the underlying conditions of the CE label at the time of the event.

To the general conditions of participation (.pdf)

Participation fee & application

• The participation fee is €225.00 per product.
• You will receive an invoice with all further payment details after receipt of the binding application of your product.

• What is the participation fee for? Because participation in the spoga horse TOP INNOVATIONS award is independent to a trade fair participation, this fee is being charged so that you can profit from the benefits to the largest possible degree.

Application and submission

Register your product up until 31 January 2021 using the official form. We will send you written confirmation of the entry. We will officially communicate the outcome on 22 February 2021. Should your entry be among the five TOP INNOVATIONS, we will inform you at least one week beforehand so that we have sufficient time for the digital preparation of your product.

The new evaluation process

All products submitted punctually will be presented to the jury for evaluation. The jury will allocate points to your product according to eight different criteria. Each criterion can be awarded up to ten points from the jury. The criteria Innovation strategy & approach as well as Overall concept receive double the amount of points. The points from all six jury members will subsequently be added together for each product submitted. In this way, the best 30 products will be determined, which in turn receive the spoga horse PROOF OF INNOVATION. The best five products win the title "spoga horse TOP INNOVATION 2021". You will receive written notification of the overall result of your product in mid-February.

The evaluation criteria

• Mini pitch for the product (gladly as a video link)
• Innovation strategy & approach
• Sustainability
• Differentiation to rival products
• Durability & quality
• Functionality and operation
• Design
• Overall concept