Karin Wahl (professional designer and goods presentation experts) showed how to create effective shop windows and sales areas with simple tools and unusual product carriers.
On all 3 days of the fair, visitors could additionally take part in the guided tour of POS INSPIRATION.
Karin Wahl is a professional designer and trainer for the presentation of goods. She has many years of experience in thies field. She advises companies about their visual presence, but also owners of individual shops, either on-site or per video. She is an examiner at the German Chamber of Commerce and a board member of the VMM Association. In the meantime, her three books entitled „Gebrauchsanweisung Visual Merchandising“ (Instructions for vusual merchandising) are a must for everyone involved with the presentation of goods.